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Texas Leading Nation in Medicaid ‘Opt-Out’ Threat

by Gordon Hensley | Nov 16, 2010 | Uncategorized | 0 comments

Tim Graves, President of the Texas Health Care Association (THCA) in Austin, TX has taken a measured, rational, intelligent approach to opposing the Medicaid “opt-out” proposal being fanned by Governor Rick Perry and newly-emboldened House conservatives in...

Online Advertising in 2010 Campaign Cycle: A Marginal Impact

by Gordon Hensley | Nov 13, 2010 | Uncategorized | 0 comments

Online advertising in political campaigns is of value. the question is, how much? This article by Vinny Minchillo, creative director for Scott Howell and Co., reflects my sentiment entirely, and appears in the 11/1/10 Advertising Age: Online’s a Fine Place to...

Pelosi House of Cards About to Tumble

by Gordon Hensley | Nov 10, 2010 | Uncategorized | 0 comments

Say what one will about Nancy Pelosi, but she is strong leader who delivered time and again for the Obama White House while Senate leader Harry Reid whiffed, waffled and stumbled his way through the last session of Congress. But Reid won re-election anyway. Now,...

The Incredible Shrinking Man: Barack Obama

by Gordon Hensley | Nov 1, 2010 | Uncategorized | 0 comments

Any reasonable observer of the 2010 campaign season can conclude President Obama has been completely ineffective selling his agenda, his policies and a rationale for continuing to support Democrats in Congress. Its been a steady downhill plunge for Obama and...

CMS Should Withdraw MPPR Proposal From Proposed Physician Fee Schedule Rule

by Gordon Hensley | Oct 14, 2010 | Uncategorized | 0 comments

Despite the fact the 2010 mid-terms are just weeks away, there are some highly technical matters related to optimizing seniors’ care that require immediate action — and which can hopefully gain the attention of Congress in a lame duck session. The matter...

A Key Primer on Dealing With The Media

by Gordon Hensley | Sep 7, 2010 | Uncategorized | 0 comments

For those folks with a hazy understanding about the rules of engagement with the media, this Atlantic article is a good primer. The key walkaway point is that YOU as a source are absolutely responsible for the terms of engagement — and you should never assume...
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