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PharMerica Joins Successful New LTC Pharmacy Coalition

by Gordon Hensley | Sep 6, 2016 | advocacy, Business, CMS, health care, Pharma

The only Washington, DC-based advocacy organization representing the interests of the nation’s long term care (LTC) pharmacy sector, the Senior Care Pharmacy Coalition (SCPC), scored a major coup in August when it welcomed a major national provider of LTC...

McCain-Feingold Diminishes Party Ad Spending — Big Time

by Gordon Hensley | Dec 5, 2013 | advocacy, Campaign 2014

In a piece by Liz Wilner for the Cook Political Report, she reports: “In the 2014 midterm elections, outside groups are on track to account for a majority of all TV ad spending. In a recent talk for the association of local TV broadcasters, the University of San...

Successful DC Advocacy Requires Local, Not DC Emphasis

by Gordon Hensley | Sep 19, 2013 | advocacy

With so much special interest money in Washington being thrown into issues advocacy efforts to help convince federal lawmakers to support a specific legislative priority or action, a key consideration is what percentage of the total paid media budget will be spent...
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