by Gordon Hensley | Apr 19, 2026 | Communications, polling |
The high-profile April 21 referendum asking Virginians to consider a constitutional amendment to redraw the state’s congressional maps mid-decade offers a quick lesson on how campaigns adapt their messaging to a changing endgame landscape. With “fairness” a...
by Gordon Hensley | Feb 10, 2026 | advocacy, Business, Communications, health care, lobbying, Media Relations |
I didn’t see firsthand how the K Street lobbying scene worked until the tail-end of my 30s and a little voice in my head said it was time to become an adult — or at least more of an adult. I was having the time of my life going through a revolving door I...
by Gordon Hensley | Sep 25, 2025 | Communications, Journalism Standards, Media Relations, Television, U.S. House, U.S. Senate |
Trashing “the media” at-large has become a national pastime. But its worth noting that CBS News made a quiet, positive, seismic shift in political journalism earlier this month. After complaints from Homeland Security Secretary Kristi Noem about the editing of her...
by Gordon Hensley | Jun 9, 2025 | advocacy, Business, Communications, lobbying, Media Relations, state government, U.S. House, U.S. Senate |
From PR Week and PR Daily to Gotham Ghostwriters and Axios the demise of op-eds as a content-sharing vehicle is a discussion worth having. And per usual, those proclaiming simply “Yes” and “No” are wrong. The real answer is “No —...
by Gordon Hensley | May 10, 2024 | advocacy, Business, Communications, GOP Politics, lobbying, U.S. House, U.S. Senate |
It’s been almost 40 years since then-Wall Street Journal stars Jeff Birnbaum and Alan Murray wrote their seminal 1987 masterpiece Showdown at Gucci Gulch detailing passage of the Tax Reform Act of 1986 — the single most sweeping U.S. tax...
by Gordon Hensley | Apr 19, 2024 | advocacy, Communications, U.S. House, U.S. Senate |
Despite the fact I support efforts in Congress requiring Chinese-owned ByteDance to sell TikTok, I have to say that the social media giant created one of the best pieces of advocacy content I’ve seen in a long time. Released by TikTok’s government...